Appnext is the largest independent app discovery platform, offering the only recommendation engine that includes both in-app and on-device discovery. The platform powers 4B daily app recommendations in over 10,000 mobile touchpoints and interact with every single user on average 20 times a day.
Appnext’s recommendation engine maximizes users’ context by suggesting the relevant apps to use next. Delivering a consistently high-quality user experience is critical for Appnext, especially in the India, Middle East and Asia-Pacific markets where growth opportunities are most promising. Appnext needed a CDN partner that could provide fast integration into their platform and the firepower to quickly serve the most relevant content at the right time.
To meet increasing demand, handle high-frequency requests coming from the same region and scale easily, Appnext needed a new CDN partner who could rise to the challenge and support their growth. Important considerations included the ability for geographic tracking, caching ratios and global delivery service support.